TV/YouTube shows Creative Producer

Football is one of my passions, and I’ve had the privilege of bringing to life formats I had envisioned for a long time. I not only created the concepts, but also wrote the interviews, managed pre- and post-production, and operated as showrunner; travelling to cities such as Moscow, Monaco, London, Milano and Athens.

Creative Copy & Scriptwriting

Over the past 20 years, I’ve had the opportunity to work with brands I truly admire, such as The Simpsons, Disney, Coca-Cola and Pepsi. My goal has always been the same: to create work that is both engaging and memorable, while faithfully communicating each brand’s voice and message.

Video Directing

I love being on set, whether it’s script-writing, directing, or producing. That led me to direct several music videos. Every shoot is a chance to get sharper: learning to manage time, stretch resources, and make the most out of every moment (and penny). What excites me most is working with people; guiding those who aren’t used to being in front of a camera, while also collaborating with top specialists and first-timers holding a clapperboard. For me, production is all about that mix of craft, improvisation, and teamwork that turns an idea into something unforgettable.